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Meet Tina Morin of MSC Strength & Conditioning in South Shore

Today we’d like to introduce you to Tina Morin.

Tina, can you briefly walk us through your story – how you started and how you got to where you are today.
My interest in opening my own business started in college. I went to Bentley University and their well-rounded business curriculum really fosters entrepreneurship in its students. I am a nerd and I LOVE school. At Bentley, I really thought that I enjoyed my economics and finance major and thought I would be very happy in a corporate setting. The second my butt hit the seat of a desk chair, I knew there was something horribly wrong. I worked for AMAZING companies like Marriott, Staples and EMC and was lucky enough to work under incredible managers and learn so much, but I always felt this void that just couldn’t be filled with promotions or a fancy new office. I always wanted to help others. I had many friends working in the health field or teaching and I remember being envious that their careers were so fulfilling. This motivation brought me to fitness – I started running races for charity because it gave me a sense of purpose. One 10k turned into a marathon, then bike races and obstacle courses. I fell into job after job, promotions and new companies…always thinking I’d be happier with a better commute or a different company.

Over the years, I continued to do road races and became a gym rat to cope with the stress of my demanding career. I knew for years that the fitness industry was where my real passion was, but, at 28 years old, I thought I was “too old to start over.” It wasn’t one moment that drove me to finally quit and follow my dreams…but after a particularly trying few months at my last job I realized I was doing the exact thing I always told others NOT to do. “If you are unhappy with something, FREAKING CHANGE IT. Nothing changes if YOU DON’T CHANGE.” So I did and I never looked back. I went to school for exercise science and started working at as many gyms as I could and learned as much as humanly possible. My plan was always to open my own place and it was just a matter of time.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Oh sweet Jesus no, it has not been a smooth road. “Tina, are you sure you want to do this? It’s REALLY hard to open a gym,” “Tina there is a LOT of competition out there,” “Do you even know HOW to open a gym,” “Where will it be?” “Who is going to rent to you”….that is what came first.

…to which I replied, “No I don’t know HOW, WHERE, WHEN or WHO, but I WILL figure it out.”

Then came the “No’s”. NO we won’t give you a loan. NO you can’t rent this space – or that one- Or ANY one actually.

Over and over and over again. So I would find another bank, another space, and on it went. Until one day… I found people that believed in me and finally said yes.

MSC Strength & Conditioning – what should we know? What do you guys do best? What sets you apart from the competition?
MSC is a hard style kettlebell and boot camp gym that offers small group training designed to help people improve their overall fitness and increase metabolism through strength training, high intensity cardio and nutrition coaching.

What sets MSC apart from other gyms is our coaching. As I said, I’m a nerd that believes that a commitment to continuing education is the key to safe client progress. We learn from the best and most experienced leaders in the fitness industry so we can provide our clients with effective programming that gets them the best results and keeps them free from injury. We write programming that fits our clients’ needs; we know what works.

This knowledge allows us to develop dynamic programming that gets people results and keeps them engaged. You never know what type of workout you will get when you visit MSC, but our members know – regardless of their age or fitness level – that there will be a carefully planned workout that challenges them.

Contact Info:


Image Credit:

MSC Strength & Conditioning

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