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Meet Rachael Lynsey Rubin of Beauty PaRLR & RLR Studio in Framingham

Today we’d like to introduce you to Rachael Lynsey Rubin.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I started my company when I was 18 years old at Hofstra University. I was studying business management and was also working as a part time makeup artist. One night, I started taking photos of my friends, after I had done their makeup and hair. I put them outside in a snow storm, and from that point, a business was born.

I continued doing photo shoots with makeup and hair on all of my friends. Eventually, I had a portfolio and because of my work, I was hired to be the assistant of Alexa Winner, a celebrity stylist in NYC.

I worked in NYC with Alexa for a year, and then decided my company was developed enough to make a move to a more open market; my hometown of Framingham.

I moved home and opened up a 300 sq. foot studio space in a mill building. I was as one woman army, doing makeup, hair and photography AND styling, by myself! From this point, I was given the opportunity to move into a 2,000 sq. ft. space next door, which I am still currently operating out of today. In this space, I created Beauty PaRLR and RLR studio Inc.; the first ever, full service salon, combined in one suite with a full service photography studio.

Over the course of the next 7 months, I will be building my newest space. An 11,000 sq. foot salon and photography studio named PARLR; one of the largest salons and photography studios in the world offering world class beauty, bridal, photography and film services!

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
No road is smooth on the path to success….If you’re successful, every struggle is turned into a learning lesson and a source of motivation. If not, you get road blocks. I don’t allow road blocks in my life!

Alright – so let’s talk business. Tell us about Beauty PaRLR & RLR Studio Inc. – what should we know?
There are 4 subdivisions of my company: Beauty + Photography + Film + Bridal.

We are incredibly unique, because this company, is yet to exist.

We specialize in offering high end, high quality and high customer service to our clients. We cater to B2B and B2C.

Our goal is to turn individuals, businesses and brands into the perfect version of themselves, through our amazing services.

Is there a characteristic or quality that you feel is essential to success?
I am an endlessly optimistic person.

Contact Info:

  • Address: 1 Watson Place
    Building 3 Floor 3
    Framingham MA 01701
  • Website:
  • Phone: 5083098563
  • Email:
  • Instagram: @beautyparlr
  • Facebook: Beauty PaRLR
  • Yelp: Beauty PaRLR
  • Other:

Image Credit:
Rachael Lynsey Rubin

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