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Meet Marco Evangelisti of Icon Hair Salon in Newton

Today we’d like to introduce you to Marco Evangelisti.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I was born and raised in Italy. I went to college for accounting but was always passionate about the art world. I wanted to sculpt and paint. I found the fashion world and fell in love. I became a hairdresser and moved to the United States when I was 28. I started a salon on Newbury Street with 2 locations which I owned for 12 years before I sold it. From 2011-2014 I opened a manufacturing company for a yoga clothing line. Also in 2011, I began Icon Salon in Newton Centre. The salon which started with 11 employees, has grown to 27.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
There are challenges that arise everyday when owning a business, especially in hairdressing. The hardest aspects of the industry are managing people and learning the art of delegating. Being a business in the art and fashion world means I need to constantly inspire myself in order to inspire my coworkers.

We’d love to hear more about your business.
At Icon we offer all services but are known primarily for cut and color. Being born in Italy, the hairdressing industry was departmentalized. I always loved cutting that is all I do. One aspect that makes us unique is that we do everything in house and require no outsourcing. From marketing and PR to photography and styling for advertisements. We are a complete group of professionals who are able to bring all skills to the table. Our education program is also unique. At the salon, we have a complete in house learning program for cutting and coloring that our junior stylists graduate from. The program is designed specifically by us,

What were you like growing up?
Like every Italian kid growing up my biggest interest was soccer but I always had a passion for art as well. Always wanting to draw and paint.

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Image Credit:
Marco Evangelisti

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