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Meet Gregory Costa – Saint John of Flou(-e)r in Woburn

Today we’d like to introduce you to Gregory Costa – Saint John.

In 2008, Gregory founded Flou(‑e)r with the goals of creating one-of-a-kind floral events and providing superior customer service. His commitment in serving one client at a time allows Flou(‑e)r to personalize each client’s vision and experience.

The wealth of Gregory’s creative talent, strong production experience and commitment to excellence, is the driving force behind Flou(‑e)r. Coupled with carefully and distinctly selected team of seasoned design and production professionals, allows Flou(‑e)r to provide an incomparable experience delivering a stress-free planning process and exceptional experience one client at a time.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Developing the brand of Flou(-e)r Specialty Floral Events we always thought was going to be an easy one as our approach with clients was a hands-on approach in a studio environment which allowed a more intimate personalized feel. Although as the company grew it became difficult to offer that same level of service with a larger client base reaching out to us expecting the same experience. By instituting policies and procedures within our team we now offer every client the same personalized experience.

So let’s switch gears a bit and go into the Flou(-e)r story. Tell us more about the business.
Flou(-e)r started almost 10 years ago by focusing in on making wedding dreams come true through our floral designs. We are not your typical cookie-cutter operation and never duplicate the same wedding. Over the years we have not only grown into designing large scale destination weddings but also social and corporate events.

Our specialty is weddings as we have learned over the years that every bride is different and wants to feel as though she is our only bride and we are able to accomplish this through our thoughtful, caring and nurturing approach. As the owner of Flou(-e)r I am most proud of the fact that no matter what the task at hand, we are always able to succeed and if faced with a challenge, as a team, we will come up with a plan and succeed without our clients knowing we ever had a challenge.

We set ourselves apart from other designers by our consultative approach from the initial phone call to the time the last centerpiece is placed, we care about our clients, there guest and making sure there vision is carried through every time.

Has luck played a meaningful role in your life and business?
I have been lucky and or blessed with the talent to be able to look at an empty room, hear a client’s vision and know within minutes how to transform a typical ballroom into a Garden of Eden theme gala ball if that’s what their vision is.

Contact Info:

Image Credit:
Dani Fine photography, Alegro Photography, Lea St.Germain, Person + Killian Photography

Getting in touch: BostonVoyager is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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