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Meet Trailblazer Julie Matos

Today we’d like to introduce you to Julie Matos. She and her team share her story with us below.

Please kick things off for us with some background on Julie’s story.
Julie has become one of the most in-demand celebrity stylists in the fashion industry. Her skillful ability to interpret today’s top trends in conjunction with her clients’ varied styles always keeps her on top of her game. Her A-List celebrity list includes Demi Moore, Glenn Close, Julianne Moore, Rose Byrne, Debra Messing, Sophia Varga, Chelsea Lately, Mena Suvari, Kristin Wiig, Kristen Bell, Serena Williams, Tommy Hilfiger, Leighton Meester, Ellen Barkin, and country music superstars Carrie Underwood and Lady Antebellum.

Born and raised in Boston, Julie launched her career producing and styling fashion shows for May Department Stores. She collaborated with major fashion publications on trend direction as well as launching new collections for May Company. She quickly moved to style their national advertising campaigns and became the youngest Creative Merchandise Manager in the company’s history.

With Julie’s move to New York City, she quickly established herself as a freelance fashion editor and advertising campaign stylist. Her show styling experience took her around the world to the runways of New York, Milan, and Paris.

Julie works regularly with photographers Matthew Rolston, Warwick Saint, Robert Ashcroft, Brian Bowen Smith, Fabrice Trombert and Ezra Patchett. Clients include Maybelline, Estee Lauder, Avon, Interscope/Geffen/A&M. Nordstrom, Saks, Bloomingdale’s Garage, TV Land’s “She’s Got The Look” and Orbit Gum. Julie’s designs for the Orbit Gum national campaign were featured at Mercedes-Benz IMG New York Fashion Week Spring/Summer.

In addition to Julie’s editorial and advertising work, she has been a consulting stylist for many different brands and musicians.

Julie is based in both New York and Los Angeles. She is currently the Fashion Director for Pashion Magazine and a regular contributor to magazines around the world. Julie resides on the board of the Young Story Tellers.

Julie, we’re always bombarded by how great it is to pursue your passion, etc. – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you? Any advice for women just starting out?
Smooth road… what’s that? I kid.

There are unique challenges in this business I faced early on, however in life and in business, you must prepare for all type challenges and be positive and keep on styling. 🙂

My advice to all women is to be thick-skinned, positive, driven and never give up!

Fashion is cutthroat, fast past and believes that if you have true passion, you can do whatever you want!

Please tell us more about your work, what you are currently focused on and most proud of.
I’ve been blessed to work in many facets of fashion and with many incredible creators, artists and business people across the globe. I’m especially proud of being able to help people be their best selves. This job is not just about traveling, cool parties and making sure we stay ahead of trends. Early on, I recognized that I’m responsible for putting the armor on people. Sometimes, the armor is meant to impress, sometimes the armor is meant to protect but at all times the armor must make the person feel empowered… or just pretty. The differentiator with me is that it’s always client first. I’m not a salesperson. My goal is to either create or find the most optimal pieces for my clients. My business manager gets hot when I say this, but my allegiance must be to the client before brands, stores and or anyone selling us the pieces. A lot of people get fees and kickbacks from brands for pushing the product to their clients. I’ve never done that or will. For me, that would defeat the purpose I have in this role.

So much of the media coverage is focused on the challenges facing women today, but what about the opportunities? Do you feel there are any opportunities that women are particularly well positioned for?
The challenges will always be there for women. I assume our point of view is more desired now to help sell products and market to a more inclusive world. Although the challenges remain, for the most part, many industries are especially reliant on women and my intention is to empower other women with as much love and insight as I possess.

Contact Info:

Image Credit:
Cosmopolitan, Elle, Gotham, Pashion, Marie Clarie, Sur La Terre

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