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Meet Mint Pattanan, Toy Prayoonrat, Thunya Penbumrungvong, Bibi Tanjasiri of Sweet Thyme in Somerville

Today we’d like to introduce you to Mint Pattanan, Toy Prayoonrat, Thunya Penbumrungvong and Bibi Tanjasiri.

Thanks for sharing your story with us Mint, Toy, Thunya and Bibi. So, let’s start at the beginning and we can move on from there.
Sweet Thyme & Co. is co-founded by four friends who come from different background and industries. One thing we have in common is the passion in food and design.Things we have figured out are that food and beverage industry is a competitive market. Businesses have to be unique to stay on top of the rank. Thus, branding is another important factor that they have to concern. We believe everyone tastes first with their eyes, also, we understand how visual can affect people’s buying decision.

However, for small businesses, it isn’t easy to get their brand out as they have several issues they have to deal or spend with. Unlike bigger companies, they can hire an agency to take care of their brand. That’s why we are here to support them to get their brand out in affordable price.

For branding, you don’t have to pay tons of money to get everything done from the beginning. Our team will help you to summarize and guide on what you should and shouldn’t do in the early stage. We will be by your side and walk you through step by step until you have your whole brand ready while running your business along. This is how we start. We will work like a friend supporting each other and growing together.

We’re always bombarded by how great it is to pursue your passion, etc. – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
The challenges that we have faced is clients tend to jump over the step. For example, some clients would like to have a website even they don’t have a logo. Moreover, their message, positioning and identity aren’t clear yet and that’s why they can’t communicate their brand with their customer well.

What we support? Our team will work precisely starting from listening to their story and come up with the summary of their brand concept and positioning. Bring their story to life. We believe a different story from each individual brand or owner will create a uniqueness that makes each brand stands out from others. Since now, they have a brand direction to hold on to, after that, we will start doing what they need.

Another obstacle we have faced is people always think that hiring agency will be expensive. At Sweet Thyme & Co., we are able to adjust our package based on their preference in order to match their needs.

We’d love to hear more about your business.
For food & beverage, small to medium businesses and startups, we are a food branding and design agency that help you elevate your brand and design. We provide services including brand identity, food photography, website design, menu development, dish design and marketing materials in both offline and online, as well as SEO, SEM and strategy to improve or expand your brand.

Unlike other agencies, with our extensive experience, we specialize and understand food and beverage industry. We ensure to add your story to every single design. Even food photos, owner’s headshot, menu and so forth, they should represent your brand as a whole.

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