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Meet Kseniya Khromina of Floristika Studio

Today we’d like to introduce you to Kseniya Khromina.

Kseniya, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I relocated to Boston in 2008 from Russia and shortly after that, I started looking for a new professional path to take. I’ve always been interested in design, decor and craft and decided to start learning floral design 4 years when I went to local floral design school in Boston and started working in flower shop in Newton Centre. In floral design, you work with life material, and as a product of nature same flowers come in slightly different shapes and colors, that gives you an opportunity to explore and feature the different sides of the same product and always create something new of it.

And this is where a good education becomes very useful or even essential. While working in the shop I enrolled for a European floral design course at the International floral design school in Moscow and I’ve been taking sessions traveling back and forth for the next 2.5 years where I had a chance to meet and to learn from the best Masters of European floristry. That kind of education takes floral art and design skills and mind on a whole different level.

You learn about traditions and history, techniques and rules, color and proportions etc, – you learn to think, to develop a vision and to create an elaborate product based on that vision. After finishing the course I started freelancing for Boston event design studios and working on independent projects on my own. This year we started working on our own projects only and can’t be more excited about that. I’ve chosen along but proper way, and I’m really looking forward to keep growing and developing my business.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
So far my road was pretty smooth and consistent. Some things that seemed hard or impossible at the beginning became real. At the beginning, I saw my struggle of not having connections or anyone I know in the industry, but at the time that wasn’t a struggle anymore. I’ve met so many talented and kind people, with some we became really good friends, we keep working together and the industry people don’t seem so unreachable anymore.

So let’s switch gears a bit and go into the Floristika Studio story. Tell us more about the business.
Floristika Studio LLC is a European floral design and event studio offering a full range of floral design and décor services for special occasions such as weddings, corporate and private events and a local delivery of our signature HatBox flowers arrangements. We serve Greater Boston Metropolitan Area and happy to travel for events elsewhere.

Our Philosophy:
-Professionalism. We strongly believe in education and we are constantly looking to enhance our professional skills. We never stop learning from the best International floral designers. Being effective in our passion means we apply extensive knowledge of floristics and design, cutting-edge techniques and creative vision to maintain high standards of floral design and present elaborate results.
-Creativity. The design work is not a routine, it’s a creative process of making something original and interesting. We are open to exploring and creating a unique design for any occasion.
-Respect. We respect our client’s choices and ideas and we seek to understand and work together to reach the best results based on client’s vision.
-Responsibility. We take full, professional and aesthetic, responsibility for our work.
-Teamwork. We respect our team, our partners and colleagues. We build our relationships based on professional ethics, friendly attitude and courtesy.

Has luck played a meaningful role in your life and business?
Early on I was lucky enough to find work at the local flower shop in Newton where I used to live just in couple weeks after finishing a local floral design course. That was a great opportunity to start learning the business from the inside, to understand the American traditions and preferences in terms of getting flowers. I’ve learned how to provide a great service and how to interact directly with the customers, how to solve the problems and develop loyal relationships. That was a great start!

Contact Info:

Image Credit:
Kadri Photo, Svitlana Pimenov, Josh Adam Photography, Aliona Kuznetsova

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