Today we’d like to introduce you to Krista Perry.
Krista, can you briefly walk us through your story – how you started and how you got to where you are today.
Hi there! My name is Krista Perry and I’m a Boston based illustrator and designer. I received my BFA in illustration from MassArt in 2015. I’ve always been super passionate about what I do and I love to make illustrations that are packed with yummy colors and a good sense of humor. I draw a lot of inspiration from imagery of the past and I love mid-century design. Some of my favorite types of projects include pattern design and hand lettering.
I grew up in a small town in Massachusetts and was a bit of an outcast growing up. Self-expression was always a big deal to me and once I realized that I wanted to be an artist, it’s been a mad dash ever since. After college, I moved back home and worked on replacing most of my portfolio to attract the attention of the clients I knew I wanted to work with. Two years later I moved back to the Boston area and it’s been great to be so close to the city. I’m excited to be starting off my career with a bang; I just had the pleasure of releasing a 24 piece greeting card and 5 piece wrapping paper collection with Los Angeles stationery brand, Red Cap Cards. Recently, I flew out to California to celebrate my work with them at The Social Type, an amazing stationery store in Silver Lake. Red Cap Cards was an absolute dream to work with, and I’m so excited to see where things go from here.
We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
I would say from an outsider’s perspective it certainly would seem like it has been easy journey. But personally, it hasn’t been the smoothest road. I think a lot of bumps pop up along the way for someone just starting out as an illustrator. When you graduate from a design program, you very quickly realize just how much you have to rely on yourself for a lot of things. Motivation and inspiration to create can be tricky things to find, and if you’re serious about what you do you gotta grab it and never let go of it.
This year I was struck with some of the gnarliest depression I’ve ever experienced. It’s not something I generally talk about, but there were times where I thought for sure I had to give up on everything. It’s hard when you’re so passionate about something and it feels like it’s constantly just out of grasp. I’ve had my share of terrible day jobs, and they certainly don’t help with facilitating self-worth or confirming that things are progressing. It’s really easy to pay a lot of attention to the bad stuff!
That being said, I promise I’m a positive and happy person! Life just gets in the way sometimes. I think it’s important to keep as clear of a mind as you possibly can, even when self-doubt gets in the way. You have to do what you love and never lose sight of it or your identity.
I still have a long way to go but I definitely think the sun is starting to come out for me.
So let’s switch gears a bit and go into the Krista Perry story. Tell us more about the business.
I make pictures for a living. My top priority with what I do is to brighten your day and make you smile. I love having a tongue-in-cheek approach and can never turn down a bright color palette. I primarily specialize in painting, pattern design, joke making, and hand lettering. I (think) I’m known for my obsession with strange cocktail foods of the 60’s, enthusiasm for serial killers and cults, and my loud laugh. Krista Perry as a person is proud of locking down a seemingly unattainable goal and sticking to it. I’m so serious about what I do and I love every minute of it. Krista Perry as a company is proud of her brand. I think when you first start out, you kind of have no idea where to start. One of the hardest things starting out as a designer is staying true to yourself and having your own unique voice. I feel confident and happy with how comfortably I can show people who I am and why I do what I do.
Has luck played a meaningful role in your life and business?
I always say “I’m so lucky for __________,” and I think half of it really does have to do with luck. I feel lucky to have a creative drive that stays around. I feel lucky to offer a different perspective that someone else might not have thought of. But where luck runs short, it also takes a lot of really hard work to get where you want to be. When a client asks for something I try to go above and beyond to show how much I appreciate the opportunity to work with them. It’s super important to let people know how much you appreciate their interest in working with you and their help during a project.
- Website: www.kristaperryart.com
- Email: firstname.lastname@example.org
- Instagram: https://www.instagram.com/kristerpelly/
Photography by Anthony Fusco, Illustrations by Krista Perry