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Meet Jillian Sobo of Jillian Sobo Acupuncture in Back Bay and Cambridge

Today we’d like to introduce you to Jillian Sobo.

Jillian, can you briefly walk us through your story – how you started and how you got to where you are today.
While studying neuroscience at Colgate University and considering medical school, I worked in a psychiatric hospital where acupuncture was offered alongside Western medicine. I was astounded at the difference I saw in the patients who received acupuncture – their effect was clearer, they reported less pain and they required lower dosages of their Western medications. I jumped right into learning about Chinese medicine and was immediately drawn to its natural, holistic, and preventative nature. Once I tried acupuncture myself and experienced how great it made me feel, I knew I’d found my new path.

I pursued my graduate studies at the New England School of Acupuncture. Upon passing my national board exams and graduating in 2011, I immediately set up my business, Jillian Sobo Acupuncture. I began practicing out of Exhale Spa in Back Bay, and was so lucky to have found a community of individuals committed to the mind-body health and optimal wellness right out of the gate. Today I continue to work with a team of talented massage therapists, estheticians, yoga and core fusion instructors, and more. My business expanded to Cambridge in 2015, where I practice out of Harvard Square Chiropractic alongside gifted chiropractors and massage therapists. Today I’m happy to say that business is booming! By having two locations I’m able to serve a larger community and offer more options to my patients.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
I’ve been very fortunate to have fairly steady growth since the beginning, but it certainly required a great deal of patience and self-confidence. I emerged from school armed with a fantastic education and a highly supportive professional community in addition to my family and friends. Despite my lack of a business background, I worked diligently from the start to establish a solid reputation as a caring and effective acupuncturist and a trustworthy and professional businesswoman. What I discovered was that as my confidence grew, so did my business.

Generally speaking, owning small business forces you to wear many hats. In addition to being a health care provider, I’m also a website designer, salesperson, educator and more. Being a highly organized and efficient individual has served me well in balancing it all, but it’s still a lot to take on! I quickly figured out that while there are many aspects of the business I enjoy doing myself, outsourcing for those I don’t is well worth it. Fortunately, by choosing to be an independent contractor within established wellness practices, my focus is able to stay with treating my patients as I have a fantastic support team that I trust to take care of many responsibilities that would otherwise fall to me alone. I’m incredibly grateful.

We’d love to hear more about your business.
As a company, I strive to be a trustworthy and reliable resource in addition to delivering quality care and individually tailored treatments in a safe environment. By seeing patients in an integrative setting, I’m able to provide my patients with a well-rounded experience. When I feel my patient would benefit from something outside the realm of Chinese medicine (ie. chiropractic care, strength training, deep tissue massage), they need not travel anywhere else to have all of their needs met!

As an acupuncturist, I’m known for my gentle needling style, relaxing treatments, and effective results. I was trained as a general practitioner and studied both Chinese and Japanese styles of acupuncture, as well as Chinese herbal medicine. I have done additional training mainly in the areas of pain management and women’s health (including fertility, pregnancy, hormonal imbalances, and more). I also traveled to Japan to further study the use of acupuncture in post-stroke rehabilitation and pain relief, and to learn advanced moxibustion techniques.

I specialize in treating pain, fertility, pregnancy, digestive disorders, and stress and anxiety related issues. I primarily utilize acupuncture and cupping along with nutritional and lifestyle counseling, but also incorporate auriculotherapy (ear acupuncture and/or acupressure), electro-acupuncture, tui na massage, Chinese herbal medicine and moxibustion into my treatments.

I’m proud to say that acupuncture works and I’ve never spent a penny on marketing/advertising. Nearly all of my new patients find me through word of mouth, either through referrals from current or past patients or from members of their Western medical team (doctors, nurses, dentists, etc.) with whom I’ve established relationships. Being the owner of an acupuncture business at a time that the public’s interest and trust in Chinese medicine continue to evolve and grow is incredibly exciting.

What were you like growing up?
I was a studious kid who loved science, especially biology, and was always very hardworking in school. I was also, and still am, a huge musical theater and nature lover. Growing up, I spent my summers at an eight-week sleep-away camp in the woods of Maine that had no electricity, lots of mosquitos, and endless water sports, and it was my version of paradise. As for theater, I attend far more shows than I perform in these days, but the stage will forever have a place in my heart.

Since I was young, my personality has tended towards that of a nurturer and as someone who’s good in crisis. I was always the one who seized the opportunity to splint a friend’s arm on a hike using tree branches, or to comfort those around me when they were upset. Taking care of others has always been my m.o., and with a biochemist mother and a physician father, medicine always seemed like a natural fit. I feel genuinely grateful and lucky to have discovered Chinese medicine and acupuncture as my career – it’s rewarding beyond words.

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