Today we’d like to introduce you to Heather Roberts.
So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
This business was born because I was suffering.
Getting struck down with an illness out of the blue was life-altering in so many ways. I couldn’t do the things that I would normally do every day (for example, work on the computer or have a conversation with someone!), so I started making bath bombs. The essential oils were soothing and provided relief, and the task itself quickly proved itself to be therapeutic.
I started shopping online to see what other bath bombs were out there and felt like I could build a better bomb (need to be careful where I say that). I wanted to create bath bombs that were more luxurious than the others; superior scents with higher-quality ingredients that would leave bathers like myself with the relaxing sensation that they so desperately need… It was also important to me that they are made in the USA (many come from China). So build a better bomb we did! We took the base product, which was made with high-quality essential oils, and added organic Argan oil that locks in moisture and helps prevent aging. The more we made, the more we realized we could create baths worth savoring again!
Once the formula was set, I just needed to figure out how I could use the money I made from this endeavor to help others… and that’s where MomBomb.org comes in. I invite you to check it out. You see, when you give someone Mom Bombs, you not only help them but also many other moms at the same time. It’s the gift that gives twice!
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Yes and No! Surprisingly, I had the idea in October and it’s now on shelves on Amazon, so that is historically a very quick concept to consumer turn around time. Any obstacles were minor as I surrounded myself with the best team who was able to each do their parts to bring it all together. Lawyers, Marketing Agency, Design Team, Book keepers, Insurance Agents and accountants all did such an amazing job that I could stay focused on making the best bath bomb on the market!
Mom Bomb – what should we know? What do you guys do best? What sets you apart from the competition?
Mom Bombs were created to help moms help other moms. The luxurious bath bombs, made with an indulgent combination of organic Argan Oil and essential oils, provide relief to the recipient, and each box sold results in a $5 donation to MomBomb.org, a non-profit organization focused on helping mothers in need. So while you bathe and enjoy, you know that while helping yourself, you’re helping another mom.
Our Non-Profit MomBomb.org helps struggling heads of families by providing one of 4 services (that the recipient chooses) Laundry Service, Child Care, Housekeeping, or Prepared Meals Delivered. Many times moms, the head of the household are responsible for so much, so when they get sick – or have to take care of a sick parent or child they need a helping hand. That’s what I experienced. There’s a societal gap here and I want to fill it.
Mom Bomb the company was created to fund MomBomb.org. That’s the real driver behind this business. Here’s a little summary from our website:
Our mission is simple:
1) make a product that is superior in the marketplace and can stand on its own
2) use the money from those sales to support mothers in need.
We wanted to create a better bath bomb that people would love, while also filling a societal gap. Our founder, Heather Roberts, had her own struggles as a mother and, as she talked to others, she found that all-too-often, they too had unexpected things happen in their lives, stressful things that can break anyone in an already-tenuous position. A mother that gets left with three children suddenly, a mom that needs to support her mother’s medical expenses while also caring for her own children, a mother with a long-term illness that doesn’t quite qualify for disability… There was clearly a need, and Heather decided that this product — the very product that gave her both relief and hope — could be used to help those who fell into that gap.
What is “success” or “successful” for you?
I’m a sales driven individual, so the sales are what I define as success. Without the sales, I can’t help moms and helping moms is why I get up in the morning. We have a lot of celebrity endorsement coming up before Mother’s Day, so I’m expecting to brighten mother’s day for a whole lot of mother’s as this is the perfect gift. The box alone is a showpiece.
- After the sale, the price per box is $29.99 for a box of 6 Bath Bombs Made in the USA with Luxurious Argan Oil
- $5 of each box goes to MomBomb.org to help mother’s going through a rough time.
- Website: www.BuyBombsHelpMoms.com
- Email: Moab@BuyBombsHelpMoms.cm
- Instagram: @BuyBombsHelpMoms
- Facebook: Facebook.com/BuyBombsHelpMoms