Connect
To Top

Meet Amelia Childs of CrepeBerry Vegetarian Cafe

Today we’d like to introduce you to Amelia Childs.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
It all started when I was fresh out of college. I had gotten a job as a marketing rep. for Fujifilm cameras. I was able to make my own schedule and I missed working in food so I got a 10 hour a week job working in a little coffee shop in Newton. I fell in love with the community and with being a barista (in the past I had mostly worked as a waitress), I loved it so much I ended up quitting my job with Fujifilm and working there full time, six days a week, for two years.

When I decided I wanted more of a challenge I took a manager position working for Squeeze Juice Company in the Financial District. At that time I had four people on my staff. When I left two years later we had three locations up and running, thirty-five people on staff, and we’re working on a bottled juice cleanse and had two additional locations in the works- what a whirlwind! Three days after my twenty-sixth birthday I had the opportunity to open my own coffee shop in the same location I where I had my first barista gig in Newton.

Three months later (to the day) I opened The Broken Grounds Café in Newton Highlands. It was the best!! Like CrepeBerry, Broken Grounds was also all vegetarian. Everyone was extremely supportive of my little seven-seat café but it became increasingly clear my silent partner and I was not seeing eye to eye on many aspects of the business so in March 2017 I made the decision to open a location on my own. On June 9, 2017, CrepeBerry in Wellesley Hills was open for business!

We’ve been open about seven months now and things are going really well. I am greatly looking forward to staying in Wellesley for awhile and am exploring opportunities to expand the business to the South Shore.

Has it been a smooth road?
It’s never a smooth road opening a café. I needed to open CrepeBerry very quickly and that was a huge challenge as I still had my other café to worry about at the same time. Our first day open here a leak under the café caused the ceiling below us to partially collapse!! Thankfully we were able to get it fixed very quickly!! Staffing has always been very challenging too, but I have been very fortunate to always find extremely nice and hardworking people to help behind the counter.

So let’s switch gears a bit and go into the CrepeBerry Vegetatian Cafe story. Tell us more about the business.
We are a vegetarian café and creperie. We serve coffee, espresso drinks, smoothies, acai bowls, crepes, avocado toasts, salads, wraps, and breakfast sandwiches. Our most popular item is definitely our Nutella Bella Crepe, which a crepe filled with Nutella, banana, strawberries, and cinnamon served with whipped cream. Our Strawberry Fields Acai Bowl is also very popular- it is frozen acai berries blended with strawberries, banana, and almond butter poured into a bowl and topped with organic granola, banana, and strawberry. We have a great bagel sandwich called The Warren Special (named after my dad) which has a fried egg, cheese, tomato, avocado, and fresh jalapenos.

What sets us apart is we aim to make vegetarian food more mainstream. Most of our customers don’t even realize our café doesn’t serve meat. I have been a vegan for almost fourteen years so having a place vegans and vegetarians could come with their omnivore friends and family and have everyone be comfortable was very important to me- no one cringing over fake meat substitutes our strange ingredients they had never heard of before. All of our food is cooked fresh, no premade eggs or salads sitting in a fridge for days.

How do you think the industry will change over the next decade?
We have been seeing a major trend towards healthier options over the past few years and I believe that will continue into the foreseeable future. People are not only becoming more and more conscious about what they are putting in their bodies but are more aware of the effects the meat industry is having on the planet, particularly its impacts on global warming.

Ten years ago it was hard to eat out as a vegetarian, now almost all restaurants have at least one vegetarian option on their menu and I think we’re going to be seeing more and more meat-free options becoming mainstream. It’s very exciting.

Pricing:

  • Nutella Bella Crepe $7.99
  • Strawberry Fields Acai Bowl $9.00
  • The Warren’s Special Bagel Sandwich $6.50

Contact Info:

Getting in touch: BostonVoyager is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

Leave a Reply

Your email address will not be published. Required fields are marked *

More in

  • The Trailblazers: Rewriting the Narrative

    The editorial team has a special attachment to our new series, The Trailblazers: Rewriting the Narrative, because so many of us...

    Local StoriesNovember 15, 2018
  • Boston’s Most Inspiring Stories

    Every neighborhood in the Greater Boston area has its own vibe, style, culture and history, but what consistently amazes us is...

    Local StoriesNovember 15, 2018
  • BostonVoyager FAQs

    We’ve prepared this FAQ about BostonVoyager (run by Voyage Group of Magazines, LLC) (“Voyage”) in an effort to ensure that anyone...

    Local StoriesSeptember 23, 2018
  • The Influencers

    The BostonVoyager owes a huge debt to the incredible local community of influencers – from fashion bloggers to foodies – who...

    Local StoriesSeptember 19, 2018
  • #BostonCreatives: the local artists who inspire us

    Through a mix of mediums, formats and perspectives local artists illuminate the unknown, color the previously black-and-white and add depth to...

    Local StoriesSeptember 18, 2018
  • Makeover Monday’s: local beauty inspo that blew us away

    New week, new look.  Here’s some inspiration from some of Boston’s most gifted beauty professionals. 👰🏼💫 A post shared by Makeupjunkybyhilda...

    Local StoriesSeptember 17, 2018
  • The Thought-Provokers: Celebrating Artists & Creatives

    Boston has always had an artistic soul.  The culture and heritage of our city, like most great cities, owes a tremendous...

    Local StoriesSeptember 17, 2018
  • An Artistic Voyage: exploring local creative and artistic works

    Raw, unfiltered creative expression – from stories and photographs to illustrations and paintings – is at the heart of the BostonVoyager. ...

    Local StoriesSeptember 14, 2018
  • Flashes & Strokes: a Tale of Two Mediums

    The digital and traditional arts are thriving in Boston. From newer, technology based media like photography and digital art to more...

    Local StoriesSeptember 13, 2018