Today we’d like to introduce you to Veronica Nunes.
Veronica, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I grew up watching my mother meticulously apply makeup every morning and follow a skin care regimen every night. When I was old enough to wear makeup, she brought me straight to the luxury beauty counters, ensuring that every product applied to my face was top quality and would irritate my sensitive skin. I listened as she would “talk shop” to the associates, picking up tips and tricks in their conversations. In a time before YouTube, I read every Allure magazine cover to cover, ripping out pages of looks I loved and wanted to replicate.
All throughout college, Friday and Saturday evenings consisted of practicing on friends before going out on the town or attending formals. Shortly after college, a good friend and classmate asked if I would be willing to model as a bride for her portfolio – she was looking to launch a freelance makeup business, primarily catering to bridal parties. At the shoot, she took notice of how much I knew about makeup and asked if I would like to shadow her at an upcoming bridal gig. As her business quickly grew, she asked if I would be willing to help out with some bigger parties and, soon enough, she was referring brides for dates she was unavailable.
With wedding gigs filling up my calendar and friends asking me to do makeup for their weddings, my experiences led me to work with all types and shades of skin. It also allowed me to build my portfolio and network with other hair artists, makeup artists and photographers.
Throughout my career, I’ve always had clients ask me not only about makeup but about skin- how can they get their skin to look smooth and flawless for their big day or what products should they be using their skin problems? I had some knowledge based on my own research and reading numerous books, but wanted to learn more and truly educate myself in the field. I began the Advanced Esthetics 600 hour program at the Catherine Hinds Institute of Esthetics in Woburn last April and in January, I received my MA License in Esthetics. I will complete my 600-hour program at the end of April. Going back to school has been one of the best decisions I’ve made for my professional career.
I have learned so much thus far and currently working on expanding my services to my clients. From start to finish, I am excited to help all my clients reach their skincare goals and enhance their natural, glowing beauty.
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
In addition to makeup artistry and being in school PT, I have a full-time job at an aesthetic laser company in product marketing, which I LOVE and am so fortunate to find a job that combines my passion for skincare and marketing. Its all about the hustle. The world won’t just hand you opportunities, you have to go out and get them. With this philosophy in mind, I’ve always been a hard worker.
I’ve always held down multiple jobs and it can be exhausting at time, but I feed off of energies and love working with others. Some people can’t do that and that’s OK- its all about making the most of your time. It’s not how much time you put into it, but how much effort you put into it. It’s also important to take time for yourself. It’s easy to burnout- know when its time to take a step back (thank God for yoga!).
If you want to be a makeup artist, my #1 advice is to practice on others. There are a lot of individuals who are AMAZING at doing their own makeup and post photos of work on themselves-that’s great and they’ve made millions off of beign influencers in the industry, but they aren’t makeup artists. They’re influencers. You have to decide which you want to be- in my opinion, being a makeup artist has longevity, but you have to love working with people. If that’s the direction you want to move in, then you HAVE to practice on all types of skin tones, skin types – dry, oily, mature, acnaeic, combo, etc. You need to be prepared for whatever face sits in your chair and if you’re not, then your lack of confidence will deflect onto your client- this will make them feel insecure. Start assisting or shadowing other artists.Y ou may have to swallow your pride and do a few free gigs here and there but it will pay off, literally!
Find something that inspires you that you can apply when doing makeup- maybe this is art or nature. You can certainly draw inspiration from other makeup artists’ work, but you need to come up with your own style. This may take years and years to nail this down but don’t get discouraged- just keep practicing.
Lastly, I would recommend finding a mentor. This is across the board for all women. There’s a quote I’ve seen that I love- “When women support each other, incredible things happen.” Find someone in your field to look up to and reach out to, outside of your company/or, if you’re a freelance makeup artist, even outside of your geography. They have a different perspective and can provide unbiased opinions. My two mentors are both in New York- but they get it. They know the industry and when I am stuck on a decision or run into an obstacle, I can email/text/call and get their POV.
Please tell us about Veronica Nunes- Freelance Makeup Artist.
I am a freelance makeup artist specializing in enhancing one’s natural beauty. My style is very natural and real. I love when real skin shows through. I do specialize in bridal makeup but love playing around with colors and textures.
I am most proud of what I’ve accomplished thus far. I’m about to finish school and I cannot wait to put into practice everything I’ve learned. I want to help my clients achieve their skin goals so they feel confident- what makes someone beautiful isn’t the makeup on their face – it’s the way THEY feel about themselves. Its the confidence they wear on their face- if I can help someone feel good about the way they look, then I have done my job.
Often it feels as if the media, by and large, is only focused on the obstacles faced by women, but we feel it’s important to also look for the opportunities. In your view, are there opportunities that you see that women are particularly well positioned for?
As I said before, you have to create your own opportunity. You have to put in the work and the hustle. The makeup industry IS becoming a bit saturated, so it’s important to set yourself apart from others. I’ve chosen to focus on skincare in addition to makeup, so I can prescribe my clients a regime months prior. By the time their big event rolls around, their skin will be ready for makeup and look fantastic in photos.
- Website: www.makeupbyv.com
- Email: email@example.com
- Instagram: @veronicanunes_mua
- Facebook: www.facebook.com/VeronicaNunesMUA
George Rivera Photography, Hannah Cohen Photography, Lindsay Mae Photography, Ryon Lockhart Photography